• To offer New Innovative ideas in customized EL Lamps, mainly towards the fast growing signage Industries, merchandising & souvenirs  for accessory &  retail shops, construction & development sector & creating new ways tap the Government various sectors.
• To build a successful long term business relationship with our customers through:
• The provision of superior quality products with moderate prices & reliability.
• Creating brilliant solutions for our customers through research & development,to facilitate on new updates, price factors & reliable services rendered.Responsive partnership approach in our consistent dealings.
  

Our Mission

• To constantly strive for excellence in complying with customer’s request & satisfaction through our dependable, responsible teamwork & leadership.
• Global Recognitions.
• Listing Status on the KLSE Board by the year 2007.
  

Our Values:

• To be the best in what we do by achieving our main purpose of setting up a factory through dedication & commitment by our code of values as follows.
• Teamwork Co-operation &  Good Leadership
• Sharing Responsibilities
• Excellent Service Provision
• Committed to Excellence in our Trade
• Well Organised
• Deal with Integrity
• Achieving High Standards Quality